About
With over 35 years of experience, I've served as an art and creative director for companies like General Mills, Major League Baseball, and more. Currently, I'm the Executive Creative Director at Geospan. My strategic approach generates concepts and campaigns that drive marketing and sales efforts across various industries, from medical to toys to fin-tech and food. By aligning creative vision with business strategies, I deliver A-list solutions that meet diverse client needs.
My creative acumen is the hallmark of my career. However, it is my ability to apply creative, marketing and communications solutions to business goals that makes my work successful.
Recently I have been applying my skills to the positioning, branding and mar-com strategy for an established spacial computing company. My work for them is inside my sweet spot, integrated marketing. Our efforts have included a rigorous event schedule paired with digital and print.
The importance of being hands on and current...
My ability to conceptualize, mentor, and execute is strengthened by my hands-on talent in design, writing, and editing, honed over more than three decades of diverse experience. While I prefer to bring in the best talent for different roles, I am fully capable of handling every aspect of a campaign on my own if necessary. I stay current and proficient in creating across all media.
My expertise encompasses CRM systems such as HubSpot and Salesforce, coupled with an unmatched proficiency in the Adobe Suite and other essential tools integral to marketing communications. Design, copywriting/editing, Illustration, animation video direction are skills that serve my ability to produce effective work for all digital and traditional media.
*My resume and references are available on request. I have included a small sample of my work on this site, if you are an interested party and wish to see my entire portfolio, please use the contact form on this page to schedule a live or online presentation.